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the perfect fit matters
Men's fashion

About us

Kihon ('basic' in Japanese) is a brand specialising in versatile and comfortable basicwear.


The asian physique is to be celebrated and we’re committed to that cause by continuously adapting and improving our apparel. Our custom spandex blends have a quick-cool effect that's sleek and adaptable to any occasion. Whether you're on the go, or chilling by the beach, Kihon apparel is there for you any day, everyday.

The Perfect
Fit Matters

A brand that celebrates the simplicity of individuals who are always on the go, travels in comfort and arrives in style.